Refer-a-Friend Referral Incentive vs CAC
Compare referral marketing economics against Facebook Ads. Calculate how dual-sided incentives ($15 off for the friend, $15 store credit for the advocate) deliver new customers at a fraction of paid ad CAC.
Campaign Metrics
Live algorithm updates🎯 Every $1.00 spent on advertising generates $3.50 in tracked revenue.
How to Use This Tool in 3 Easy Steps
Enter Friend Incentive & Advocate Reward
Input discount given to the friend and credit given to the advocate.
Input Average Order Value
Enter typical cart size.
Compare to Paid CAC
See your percentage savings compared to acquiring customers via paid ads.
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Frequently Asked Questions (FAQ)
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