Target Profit Selling Price Calculator
Work backwards from your profit target. Calculates the exact listing price required to achieve your desired net profit dollar amount or net profit percentage after factoring COGS, platform fees, and shipping.
Pricing Parameters
Instant client calculation💡 To earn a 40% profit margin after Amazon's 15% referral fee, you must price at $17.62.
Direct In-Preview Document, Statement & Policy Editor
Click anywhere in the paper to edit in-place. Reorder clauses, inject merchant protection covenants, and export live to Word (.doc) or Vector PDF.
Disclosing Merchant:
Supplier / Counterparty:
How to Use This Tool in 3 Easy Steps
Enter Product Cost & Expenses
Input unit cost, shipping cost, and marketplace fee percentage.
Specify Target Profit
Enter desired dollar profit (e.g. $15/unit) or target margin (e.g. 25%).
Get Recommended Price
View the exact listing price you must charge to hit that exact target.
100% Private
Zero data collection
Instant Speed
<5ms client execution
Mobile Ready
Native app feel
100% Free
No account required
How accurate was this calculation for your business?
Click below to submit your verified rating. Your feedback keeps this tool 100% free and up-to-date.
Frequently Asked Questions (FAQ)
Related Margins, Markup & Pricing Strategies Tools
Bundle & Kitting Profit Optimizer
Bundle 2-3 SKUs together to reduce per-unit shipping and FBA fulfillment fees, increasing net profit dollars.
Competitor Price Match Margin Impact
Simulate real-time profit margin impact when lowering prices to match aggressive competitor discounts.
Loss Leader Strategy Calculator
Model front-end loss leader acquisition versus back-end upsell and customer lifetime value (LTV) profits.
Inflation Price Increase Model
Calculate the exact retail price increase percentage required to offset rising supplier and shipping costs.
Landed Cost Calculator
Calculate true unit landed cost: product manufacturing + ocean/air freight + customs duty + port handling + 3PL prep.
Gross Profit Margin Calculator
Calculate gross profit margin percentage: (Selling Price − Cost of Goods Sold) ÷ Selling Price × 100.